Bacardi Acquires St-Germain Liqueur

St-Germain creator Robert Cooper continues as brand guardian and spokespersonBacardi seeks to internationalize St-Germain; sets path to follow other highly successful acquisitions

Summary:

Bacardi Limited, the largest privately held spirits company in the world, has acquired St-Germain, the super-premium elderflower liqueur.

Date: 08 January 2013, 12:12 PM EST
Source: Bacardi Limited

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